Since the very moment modern society came into fruition, activism has come hand in hand with its much uglier sibling – performative activism. Performative activism is best described as someone who feigns involvement in a greater movement in order to present a fallacy of concern for marginalised communities, with no clear goal in sight apart from virtue-signalling and ego-boosting.
Firms are always looking for graduate talent. However, with the current economic landscape, intakes are being deferred and hiring numbers are lowering, and so opportunities will soon be few and far between. By using this time to develop a personal brand and to learn to network, you can build a strong foundation for your future.
‘Personal branding’ and ‘networking’ have become buzzwords in the world of professional development; but what do these words actually mean? In this article, I’ll explain how you can build an effective personal brand and also give a beginner’s introduction to virtual networking.